Wandia's World

Executive Branding: 3 Reasons Why You’re Afraid of Showing Up Online

Personal branding is an important aspect of an executive’s role today. Still if you’re afraid of showing up online, you’re not alone. Here are three reasons why you’re afraid of showing up online and how we can help you overcome your hesitancy. 1. Lack of planning Personal branding requires a…..

Personal Branding for CMOs: How to Grow Your Reach & Reputation in 2023

As a Chief Marketing Officer, you know that your brand is an integral part of the success of your business. However, you may not realize that personal branding can be just as important as corporate branding in growing reach and increasing your influence.  Your executive brand is your calling card…..

My Top Productivity Apps of 2022

My top productivity apps of 2022 are Todoist, RescueTime and Evernote. They each have unique features tailored towards helping CMOs stay productive and organized while managing multiple projects simultaneously! Let’s take a closer look at my favorite productivity apps of 2022.  1. Todoist Todoist is a cloud-based task management app…..

6 Habits of Highly Successful CMOs

Being a Chief Marketing Officer (CMO) is a demanding job. It takes dedication, hard work, organization skills, attention-to-detail, creativity, strategic excellence—and more. Successful CMOs understand that certain habits help them stay on top of their game. In this blog post, we will explore six common habits of the most successful…..

Why Little Miss Trend Went Viral: 8 Invaluable Marketing Lessons

We can learn invaluable lessons on marketing and messaging from the Little Miss trend. You’ve probably seen 2,848,799 versions of the “Little Miss” meme over the last week. Uh, yeah. Same. If you have no idea what I’m referring to,  let me explain. “Little Miss” is a recent super-viral trend…..

10 Crucial, Cost-Effective Marketing Strategies

Are you looking for cost-effective marketing strategies that can give your business a competitive edge? If you’re like most Chief Marketing Officers, finding ways to maximize value while minimizing costs can take up a lot of time. Lucky for you, I’ve compiled a list of 10 effective marketing strategies you…..

Marketing Strategy: How to Achieve Profitable Growth as the Market Shifts

How can you build a predictable, profitable marketing strategy in a macro environment that’s changing rapidly? The “growth at all costs” marketing era has shifted to a focus on efficiency and revenue. While the present feels precarious and the future feels uncertain, there are still ways to ensure your company…..

Are you nostalgic? I’m not

Nostalgia. Take us back. Take us please… back as far as we can go. We don’t want to face the present moment or the future. No, we want to keep looking backwards. Women’s rights, civil rights, gay rights… it’s all wrong. Call in the cavalry. They’ve gone wild. Disrupt this…..

Juneteenth: How a Digital Marketing Agency is Making Marketing More Inclusive

It came as a pleasant surprise when Senate passed the bill establishing Juneteenth as a national holiday.  What may come as no surprise is that digital marketing is significant in the marketplace, even after the pandemic. 79% of people still shop online. 82% of customers want to shop from brands…..

The future of work is (still) human

Automation and artificial intelligence may be changing the nature of work but innovation and people are inseparable in this world. Even if organizations were stripped-down, the most successful systems will always be supplemented by talent. As we prepare for a future driven by rapid change, leaders are constantly figuring out…..