Wandia's World

Thoughts

Perhaps my mind is made of sky, of budding lilacs, swaying tree and answers to my how and why are given by the bumbling bees.

 

Perhaps my soul is made of free, of anxious trees and youthful gate, and obstacles that I may see are conquered at a steady rate.

 

Perhaps my heart is made of God, of earth, sun, heavens, moon and rain. And when I'm lost, when I forget, He gives me back my sight again. --Lohnes

Digital Marketing Strategy Canvas

Marketers are shifting their budgets away from “interruption”advertising. They realize most people now begin their purchasing experience by doing online research to compare prices, quality, and read reviews. Even if they end up making their purchase in a store, they start their fact-finding and decision-making  on the web. Digital marketing…..

Be Terrified of Working on the Wrong Things!

Are you a founder? Here are some startup tips for identifying risk, gathering information, and making money. We all know that hard work and good luck are key to startups’ success. But what if that’s not true? What if all startups have people who work hard and a bit of…..

Inventing Life’s Meaning

The truth is, most of us discover where we are headed when we arrive. Often we follow the path of life, not knowing where it will lead. Some people make plans, set goals and stick to them. Others go off the beaten path in search of “crazy” pursuits. In both…..

Cut the clutter

In life, we tend to focus on acquiring possessions rather than getting rid of them. We fill our lives with material objects and harbor emotional baggage. We find it so difficult to let go of the stories we’ve told ourselves around our stuff. Many of us are not conscious of…..

How To Optimize Your Mobile Site For Speed

Whether we’re shopping for eye-liner, concert tickets or a vacation in Paris, the Internet has changed how we decide what to buy.  Brands have to provide useful, relevant information fast if they hope to be useful to consumers. A sluggish mobile site is a huge road block in achieving your…..

4 New Mobile Moments Which Are Revolutionalizing Marketing

In 2011, Google released an e-book titled winning the zero moment of truth (ZMOT). In this research, Google discussed the Zero moment, which basically refers to the point when a consumer decides to research a certain product. Usually, this happens long before the seller knows about the consumer’s existence.   With the…..

Begin Today

Yesterday ended at midnight. Today is a brand new day. And it’s yours and mine. So I’ve decided to be delighted at the prospect of a new day, a fresh try, one more start. I’ve decided to believe that perhaps there’s a bit of magic waiting somewhere behind the morning……

Words Of Hope And Perseverance

The poem Continue was written by Maya Angelou Words of hope and perseverance… a message of empowerment and hope, of courage and generosity, a call to action and an answer to the question all of us ask ourselves about our ability to make a difference in our own lives and…..

Marketing Technical B2b Products In A Digital World

How Brilliant Marketers Leverage Content, Customer Insights and Big Data To Win Given the long sales cycle, digital marketing in the B2B technology sector has remained relatively static, focused only on incremental changes. However, business leaders are realizing that in today’s climate, incremental innovation is like walking on quicksand –…..

Forget The Trivial Focus

We are all going to die, all of us. That alone should make us work together, love each other – seek to make each other’s time here on earth just a little more fun, pleasant and bearable but it doesn’t. We are terrorized and flattened by trivialities. We are eaten…..